June Dershewitz enjoys helping companies improve their practice of web analytics. She held her first web analyst job at a San Francisco startup in 1999 and has worked in the field ever since. Between 2004 and 2007 she took freelance consulting assignments with enterprise clients such as Oracle, CNET, Wells Fargo and Blue Shield. In 2007 she joined the leadership team at Semphonic, a top web analytics consultancy. She has been a member of the Web Analytics Association since its inception in 2005, serving on the Education and Social Media Committees. As an original instigator of Web Analytics Wednesday, she continues to organize and attend WAW events throughout the Bay Area. She has spoken at conferences such as Emetrics, X Change and the Optimost Optimization Summit. She blogs at http://june.typepad.com/.